Here to There
LocationTribeca Film Festival, New York, NY
A narrative experiment conducted using mobile beacons and choreographed movement considered the question: “What happens when the story finds you?”
The Tribeca Film Festival’s digital and interactives team invited Second Story to participate in the 2015 TFI Interactive Playground. Collaborating with keynote speaker Lucy McRae, we crafted a storytelling experiment exploring how presence, physical space, and human intervention could combine with technology to tell a story.
In Here to There, the audience discovered a futuristic three-part narrative, written by McRae, through the use of wearable devices and actors. The actors wore Relators, custom helmets that communicated the story to the audience, while festival attendees sported custom headphones called Receivers. When a Receiver came into proximity with a Relator, the audience heard parts of the story. Aided by the choreography of the actors, participants experienced a non-linear narrative built from their interactions with the characters.
We leveraged our product design expertise to create visually distinctive devices that delighted the crowd and provided plenty of photo ops. Here to There took social media by storm and was prominently featured in the Tribeca Film Festival’s “Daily Wrap Up” video. The experiment used technology to connect people in a human way, creating an immersive, connected experience that enabled users to remain aware, present, and even social in their surroundings.
Press & AwardsInteraction Awards, Shortlist, Disrupting, October 2016Part of SapientRazorfish /© 2017 Second Story, Inc.