A suite of immersive experiences makes fans the hero at the College Football Hall of Fame in Atlanta.

On November 18th, 2014, Second Story, with graphic artist Universal Everything, launched a monumental screen at the crossroads of the world in Times Square, New York and with it a new conversation about the convergence of art, commerce, and technology.

For a week in October 2014, Second Story partnered with curators at the Goat Farm Arts Center to transform a Dumpster into public art. The installation lured passersby into an ongoing narrative about the disposability of modern messaging and explored new manifestations for social media.

Whole Foods customers want to know where their food comes from, and they care about what happens to it along the way. At the flagship Avalon store, a dynamic wall experience closes the gap between farm and table.

Every day at Whole Foods is proof that a store can be more than products on a shelf.

An interactive art experience at the World of Coca-Cola transforms everyday visitors into expert artists by helping them “paint” their own brand-centric masterpiece.